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HYPERASHEL
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Joined: 18 Nov 2003
Posts: 15397
Location: The South's Sauna, Atlanta
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 Posted: 12/31/05 - 12:19 Post subject: we're changing the trends nationally
Music lyrics lead online search terms
December 31, 2005
Top search terms are an indication of the swings in surfers' interests, I reckon. With an estimated 63% of the US online population doing at least one daily search (according to Pew Internet & American Life Project, 20-11-2005) searches are providing deep insight into the Americans' collective interests. Gaming terms, celebrities and musicians round out the most popular search terms of the year. Recently, Dogpile.com, the metasearch engine that returns top results from all the leading search engines, announced its most popular Internet search terms of 2005, with 'music lyrics' leading the hit parade. At No.2 is 'Paris Hilton' who leads the celebrities' pack as well. 'Google', 'eBay' and 'Yahoo' are on the next three rungs. "By aggregating and ranking the millions of monthly searches on Dogpile, we can provide perspective on the interests of today's online audience," Jon Nolz, Director of Marketing for Dogpile.com points out. "Seeing 'music lyrics' in the number one position is surprising given the number of huge headline news events over the year, but points to what online search is all about - finding information that does not have a readily-known source."
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